I am pleased to send
you the newsletter on the activities of the Centro de Estudios
para el Lujo Sustentable [Center for Studies on Sustainable
Luxury], which mission is to assist luxury companies in their
transition to sustainability, encouraging sustainable business
practices across all areas of the organization and its supply chain.
This means taking a broader picture to ensure that social and
environmental issues are completely integrated into the decision-making
In this issue, I would
like to comment on the “second edition” (2012) of the Best
Performance in Sustainable Luxury in Latin America Award and the
next seminar on “Luxury Sector Strategy and Management.”
If you have any questions, please
do not hesitate to contact me.
María Fernanda Tacchini
Center for Studies on Sustainable Luxury
(54 11) 4554-9482
1. The Best Performance in Sustainable Luxury in Latin
America Award - Second Edition, 2012.
The Centro de
Estudios para el Lujo Sustentable along with the
Authentic Luxury Network –international network of luxury
sector professionals interested in promoting the integration of
environmental and social matters to this sector- organized the
ceremony of the Best Performance in Sustainable Luxury in Latin
America Award which main objective is to recognize the
sustainability culture and practice in the luxury sector, reaching
out the private sector, academics, and researchers.
This edition -compared
to 2011 edition- will add to categories: one of them refers to “sustainability
track record,” and the other to “communication media
In 2011, the winners were:
The best sustainable
luxury clothing and accessory company: Pachacuti (England)
The best sustainable luxury beauty company: AINY (France)
The best sustainable luxury breakthrough/innovative company:
La Posta del Águila (Argentina)
The best sustainable luxury tourism company (including hotel
industry): Estancia Peuma Hue (Argentina)
In turn, the Centro de
Estudios para el Lujo Sustentable has honored:
Ian Doyle (England),
for the development of the Report “Uplifting the Earth - The ethical
performance of luxury jewelry brands.”
For more information...
Proyecto Oro Verde
(Colombia), for preserving the ancient mining traditions of African-Colombian
communities in the Chocó Biogeographic Region.
2. Seminar in "Luxury Sector Strategy and Management"
Many first class
products and services are thriving in their countries of origin at
times of economic hardships, which shows that they offer unique
strategic and management opportunities and challenges.
This seminar –to be
delivered in the first week of July- intends to give a general and
specific vision to be able to rise to the challenges related to
customer value generation and continuous change management with a
view to improving the business value creation process. Any business
organization in the luxury sector needs to be continuously adapting
to new market conditions, keeping its own identity, which is a vital
element for the entire brand architecture and soundness and,
specially in the luxury sector brands, which along with (sustainable)
innovation, are the key components of the current organizations.
Maria Eugenia Girón,
Executive Director Observatorio de Mercado Premium y
Productos de Prestigio de Instituto de Empresa (Spain) and
member of the Advisory Board of the Centro de Estudios para el
Lujo Sustentable and Miguel Angel Gardetti -Director of the
Centro de Estudios para el Lujo Sustentable- will be the keynote
professors of this seminar.
Centro de Estudios para el Lujo Sustentable Copyright © 2011 All
rights reserved. The content of this Newsletter is protected by
copyright so it cannot be electronically reproduced or processed,
copied and/or disclosed without the prior authorization in writing
of the Centro de Estudios para el Lujo Sustentable.
Centro de Estudios para el Lujo Sustentable
Av. Córdoba 6502 Piso 1° "B"
(C1427BZS) Buenos Aires
(54 11) 4554-9482